Guides
Marketing for painters, written down.
What we tell painters on the call, in writing: how the phone gets answered, how the site and the Google profile earn the job, and where the budget goes to waste. No theory, no jargon.
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2 min read · Free PDFGet homeowners to call you first: building a pipeline you own
Where painting work comes from when you build your own pipeline: Google Business Profile, reviews, a site that books, text-back, and neighborhood ads.
2 min read · Free PDFThe 7 PM call you're missing, and the text that turns it into a job
Why most painting estimate requests arrive in the evening, what happens in the two minutes after a missed call, and how a text-back books the walkthrough.
3 min read · Free PDFWhy your painting marketing isn't working (and the 5-step fix)
Five strategies, in order, for a painting company that wants a full calendar: answer every call, show the work, own the map pack, follow up, then advertise.
2 min read · Free PDFWhy your painting website gets visits but no estimates (and the fix)
The six things a painting company website must do on a phone in two minutes, and the pages, plugins, and copy that only get in the way.
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